JBL Flip 7 vs. Bose SoundLink Flex 2: Which Portable Speaker Should You Buy?
The portable Bluetooth speaker market is stacked in 2025, but two names keep popping up at the top of the shortlist: the JBL Flip 7 and the Bose SoundLink Flex 2. Both are rugged, travel-friendly, and sit in a similar price bracket, so it’s no wonder music lovers are torn on which one to buy.
On paper, the Flip 7 and SoundLink Flex 2 look like evenly matched rivals. But spec sheets don’t tell the whole story. How do they actually sound in the real world? Which lasts longer on a single charge? And which is better suited to your lifestyle?
We’ve lived with both speakers to bring you the ultimate JBL Flip 7 vs Bose SoundLink Flex 2 comparison. In this guide, we’ll break down design, durability, sound quality, features, and value for money so you can pick the perfect portable speaker for 2025.
JBL Flip 7 vs. Bose SoundLink Flex 2: SHS 60-Second Summary
JBL Flip 7![]() RRP: £129.99 (See Latest Price)  | 
| Pros: ✓ Louder, punchier sound for its size ✓ Rugged IP68 design, built to take knocks ✓ Longer battery life with faster charging Cons: ✖ No mic for calls or voice assistant ✖ PlayTime Boost flattens bass  | 
Bose SoundLink Flex 2![]() RRP: £149.95 (See Latest Price)  | 
| Pros: ✓ Clean, sound with impressive vocals ✓ Built-in mic for calls and voice control ✓ Snapdragon Sound and multipoint support Cons: ✖ Shorter real-world battery life ✖ More prone to cosmetic scuffs  | 
JBL Flip 7 vs. Bose SoundLink Flex 2: Specs at a Glance
Here’s how the JBL Flip 7 and Bose SoundLink Flex 2 stack up when you put their numbers side by side:
| Feature | JBL Flip 7 | Bose SoundLink Flex 2 | 
|---|---|---|
| Price (RRP) | £129.99 | £149.95 | 
| Bluetooth Version | 5.4 | 5.3 | 
| Waterproof/Dustproof | IP68 | IP67 | 
| Battery Life | Up to 14 hrs (16 hrs with PlayTime Boost) | Up to 12 hrs | 
| Charge Time | 2.5 hrs | 4 hrs | 
| Weight | 560 g | 589 g | 
| Party Mode / Stereo Mode | Yes | Yes | 
| Speakerphone Functionality | No | Yes | 
| Sound Features | AI Sound Boost + Auracast | PositionIQ Technology | 
JBL Flip 7 vs. Bose SoundLink Flex 2: Design & Durability

Shape & Everyday Usability
The Flip 7 keeps JBL’s trademark cylindrical design so it drops neatly into bike bottle holders, backpack side pockets, or even cup holders in the car. JBL has also added new PushLock accessories, giving you clips and loops you can snap on for carrying.
At first they felt like a bit of a gimmick, but we quickly found ourselves using them all the time. Just be warned: if you’re the type to put things down without thinking, these little add-ons are very easy to lose.
By contrast, the Bose SoundLink Flex 2 goes for a flatter, pill-shaped design with a soft silicone wrap and a small fabric loop on the side. It feels sleek and minimal, and the loop makes it easy to clip to a rucksack. The trade-off? It’s a little bulkier to pack and not as bottle-holder-friendly as the JBL.
In the hand, the Bose SoundLink Flex 2 definitely feels more premium. The mix of soft silicone and a sturdy metal grille gives it a refined, well-finished look.
The JBL Flip 7, on the other hand, leans into pure practicality. Its tough fabric wrap and rubber bumpers make it feel purpose-built for festivals, camping trips, and long days outdoors.
Durability & IP Rating

Both the JBL Flip 7 and Bose SoundLink Flex 2 are designed to be used. In our testing, we dropped them on gravel, dunked them in water, and lugged them around on trips. Both came through impressively, but there are some subtle differences worth knowing.
The Flip 7 comes with a tougher IP68 rating, which means it’s completely dustproof and can survive submersion in up to 1.5 metres of water for half an hour. Pair that with its chunky rubber bumpers, and it’s the kind of speaker you can happily chuck around without worrying.
The SoundLink Flex 2 carries an IP67 rating, so it’s still waterproof and dust resistant, just not quite to the same depth or degree. Day to day, it’ll handle rain, splashes, and the odd tumble with no problem.
The only thing we noticed in testing was that its metal grille picked up a few cosmetic scuffs during drop tests. These don’t affect performance at all, but if you’re particular about keeping your kit looking pristine, it’s something to keep in mind.
JBL Flip 7 vs. Bose SoundLink Flex 2: Sound Performance

Loudness & Energy
In terms of sheer volume and power, the JBL Flip 7 takes it. With an extra 5 watts over the Flip 6 and the addition of AI Sound Boost, it manages distortion really well when you crank up the volume. It’s punchy, energetic, and has that lively “party speaker” sound JBL is known for in a much smaller form factor. At louder volumes it holds together better than the Flip 6 ever did, especially in the low end, which used to get a little bit muddy.
The Bose SoundLink Flex 2 doesn’t bring the same “wow factor” for volume, but it still goes loud enough for most listening. Bose has gone for balance over brute force, and what you get is a smoother, more refined performance. It’s perfect for BBQs, smaller gatherings, or just chilled background listening, and while it won’t shake the room, it still sounds full outdoors.
Sound Signature & Detail
This is where the personalities split. The Flip 7 delivers the bigger, bassier performance that makes it feel larger than its footprint. JBL’s new dome tweeter also keeps things crisper at higher volumes, so it doesn’t fall apart when pushed hard.
The Flex 2 is all about detail and clarity. Vocals stand out, instruments are easier to pick apart, and there’s an overall sense of refinement that rivals can’t match at this price. The bass isn’t as deep as the JBL’s, but it’s tighter and more controlled. On layered tracks, we noticed little nuances the Flip 7 tends to gloss over. So, if you love acoustic, vocal, or more delicate genres, the Bose will really appeal.
EQ & Personalisation
Both speakers let you tailor the sound. The JBL Portable app gives you a 7-band EQ and four presets, which is plenty for fine-tuning. The Bose Music app keeps things simpler with a 3-band EQ, but those adjustments do make a noticeable difference, especially if you want to brighten up the mids and treble.
Stereo Pairing
Neither is true stereo speaker on its own, but both can be expanded. The Flip 7 uses Auracast, so you can pair it with other Auracast-enabled JBL models like the Xtreme 4, Charge 6 or Clip 5.
The Flex 2 can be paired with another Flex 2 for stereo and also works with other Bose models via SimpleSync. Both systems are easy to use, though JBL’s Auracast feels more future-proof if you’re planning a multi-speaker setup.
More: JBL Xtreme 4 vs JBL Xtreme 3 & JBL Charge 5
JBL Flip 7 vs. Bose SoundLink Flex 2: Battery Life & Charging

On paper, the JBL Flip 7 wins for stamina. It offers up to 14 hours of playback, or 16 hours with PlayTime Boost switched on. In our testing, those figures were realistic at moderate listening levels. Just keep in mind that PlayTime Boost comes with a trade-off: you will squeeze out more hours, but the bass noticeably drops back and the overall sound flattens.
The Bose SoundLink Flex 2 is rated for 12 hours which is still enough for a day trip or BBQ, but you will need to top it up more regularly than the JBL if you are planning longer sessions.
“We’ve had no issues with battery life on either of these portables during testing. Both offer solid stamina for their size, but it’s worth noting they’re still overshadowed by rivals like the Marshall Emberton III, which pushes things further with a huge 32 hours.”
Lui G - Tech Guide
Recharge Times
Charging is another area where JBL pulls ahead. The Flip 7 takes about 2.5 hours to fully recharge via USB-C, while the Flex 2 needs closer to 4 hours. Neither has a quick charge feature, which feels like a missed opportunity in 2025, but both can play while plugged in which is handy if you get caught short.
More: JBL Flip 7 vs JBL Charge 6: Which Should You Buy?
JBL Flip 7 vs. Bose SoundLink Flex 2: Features & Connectivity

The JBL Flip 7 runs the latest Bluetooth 5.4 and supports Auracast, so you can link it up with other compatible JBL speakers in stereo or party mode. JBL has also added USB-C audio, which means you can plug it into a laptop or phone and get lossless playback. To be fair, not many people will use a wired connection on a portable, but it is a welcome option if you want the best quality.
The Bose SoundLink Flex 2 uses Bluetooth 5.3 and supports Snapdragon Sound, which optimises sound quality, stability and latency if you’re using a compatible Android phone. iPhone users won’t benefit, but if you’re on the right device it is a really nice bonus. Bose also includes multipoint connection, so you can stay paired to more than one device at a time.
A key difference between the two is that the SoundLink Flex 2 has a built-in microphone, which means you can use it for calls and voice assistants. That’s a big tick for some people. The Flip 7 has no mic, so no speakerphone functionality.

Both brands have their own apps with adjustable EQs. The JBL Portable app gives you a 7-band EQ plus four presets, along with options to toggle PlayTime Boost, group speakers and manage connections. The Bose Music app has a simpler 3-band EQ, but it does make a clear difference to the mids and treble. You can also check battery life, adjust volume and set up multipoint pairing from there.
Our Verdict: Which Portable Speaker Should You Choose?

After months of living with both, it’s clear the JBL Flip 7 and Bose SoundLink Flex 2 are two of the best portable speakers you can buy in 2025. They’re similar in size and price, but their personalities couldn’t be more different.
Go for the JBL Flip 7 if you want:
- A tougher, more rugged design you can throw in a bag without worry
 - Louder, more energetic sound that keeps the party going
 - Longer battery life and faster charging
 - The flexibility of Auracast and USB-C audio
 
Choose the Bose SoundLink Flex 2 if you want:
- Cleaner, more refined sound with standout vocal clarity
 - A sleeker, more premium-feeling design
 - Built-in mic for calls and voice assistant access
 - Snapdragon Sound and multipoint if you’re on a compatible Android device
 
In truth, you won’t be disappointed with either portable speaker. The Flip 7 is probably the better pick for outdoor adventures, parties, and anyone who loves that big, bold JBL sound.
While the Bose SoundLink Flex 2 feels like the more sophisticated choice, perfect for at-home listening, smaller gatherings, or anyone who values detail over volume.
If we had to crown a winner, the Flip 7 just edges it for sheer versatility and ruggedness, but the best speaker for you depends on how and where you plan to use it.
Other Useful Content
Blog: Best JBL Portable Speakers: Which is Right For You?
Blog: JBL Charge 6 vs Charge 5: 8 Reasons You Need To Upgrade!
Video: JBL Go 4 Review: VS Go 3, Clip 4 & Sony XB100
Video: JBL Xtreme 4 vs JBL Xtreme 3 & JBL Charge 5
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